Samsung’s Ambitious Goal for 2024: 20 Million Foldable Phone Sales

21 Oct 2023
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Samsung is setting its sights high for 2024, aiming to ship 20 million foldable phones. This goal, as reported by the Korean outlet The Elec, highlights the company’s commitment to dominating the foldable phone market. With the success of their existing models, including the Galaxy Z Fold5, Z Flip5, and the anticipation surrounding the upcoming Galaxy Z Fold6 and Z Flip6, Samsung is determined to maintain its leading position in the industry.

Rising to the Challenge: Samsung’s 2023 Progress

In 2023, Samsung set a target of shipping 10 million foldable devices, a goal they have been working diligently to achieve. This includes 3 million units of the Galaxy Z Fold4 and Z Flip4, alongside 7 million units of their current two models. Although their initial target was 16 million units for 2023, it’s evident that Samsung has been actively working to meet the market’s demands, even as new challenges arise.

Competition in the Foldable Market: Huawei’s Influence

One significant challenge for Samsung in the foldable phone market is the emergence of formidable competitors. Huawei, in particular, has made strides in this space with its thinner and lighter foldable devices. The Mate X3, launched in April, and the more recent Mate X5, which hit the market in September, have showcased Huawei’s commitment to pushing the boundaries of foldable phone design. All this, despite the significant limitations imposed by the US sanctions on the company.

Samsung’s Design Dilemma: Addressing Criticisms

While Samsung has access to more technological resources, they have been criticized for adhering to a design that features a noticeable crease and an awkwardly tall aspect-cover display. This design, although functional, has been a point of contention among users and industry experts. In response to this feedback, Samsung is looking to usher in a significant design overhaul for the Galaxy Z Fold6 in 2024.

A Glimpse into the Future – Samsung’s Redesigned Galaxy Z Fold6

Samsung’s determination to stay at the forefront of the foldable phone market is evident in its plans for the Galaxy Z Fold6. This upcoming model is expected to address the criticisms and challenges that the company has faced in recent years.

A Sleeker Design Approach

Samsung is gearing up to introduce a more refined and aesthetically pleasing design for the Galaxy Z Fold 6. This includes efforts to reduce or eliminate the crease that has been a sticking point for many users. The focus will be on creating a seamless, premium feel that sets the device apart from its competitors.

Improved Display Technology

In addition to the design, Samsung aims to enhance the display technology in the Galaxy Z Fold6. This will involve advancements in the aspect ratio and screen quality, offering users a more immersive experience. The device is expected to set a new standard for foldable display technology.

Enhanced Performance and Features

Samsung will not only focus on aesthetics but also on performance. The Galaxy Z Fold6 is anticipated to come equipped with the latest hardware and software, ensuring smooth and efficient operation. This will be complemented by innovative features that cater to the evolving needs of consumers.

Meeting User Expectations

Samsung’s commitment to improving foldable phone design and performance reflects its dedication to meeting and exceeding user expectations. As a leader in the industry, they understand the importance of delivering high-quality devices that offer value to consumers.

A Bright Future for Foldable Phones

With Samsung’s ambitious goal of shipping 20 million foldable devices in 2024 and the promise of a redesigned Galaxy Z Fold6, the future looks promising for foldable phones. As competition in the market continues to grow, consumers can expect more innovative and refined devices that cater to their evolving needs.

Samsung’s Vision for 2024

Samsung’s target of shipping 20 million foldable phones in 2024 demonstrates its unwavering commitment to leading the foldable phone market. Despite facing challenges from competitors like Huawei, the company is determined to address design criticisms and provide users with a more seamless and immersive experience. With the upcoming Galaxy Z Fold6, Samsung is poised to set new industry standards, ensuring that the future of foldable phones remains exciting and user-centric.

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